All common man of India watched non-stop telecast of closing ceremony of Commonwealth Games 2010 on Doordarshan on 14/10/2010.
We had played the main vital role in this non-stop telecast.
We had strongly opposed showing of advertisements during telecast of opening ceremony on 03/10/2010.
We started writing e-mails to all friends in our strong network to forward messages to all addresses of common people in their inbox and on social network sites like Twitter and Facebook.
"Opening ceremony telecast of CWG 2010 was full of advertisements...crores of Indians were sitting before their TV sets but advertisements and breaks did total mood off. It is a National Shame...The event was viewed throughout the world.....Will India show advertisements of sanitary napkins and biscuits on the live telecast of Republic Day Parade also....It was the programme where the Hon'ble President and PM were present....Who directed DD to earn a few crores by this way in a total spent of 75000 crores in this Hulla Bulla, Ho Ho....Shame Shame....Thanking in advance if the same (Shame) will not be repeated in closing ceremony"...
We sent such mails to all noted journalists of country,TV channels,MPs and control room of Doordarshan on the same night of 03/10/2010.
We finished this work in three hours in night and this labour caused a cyclone of e-mails in this country for common cause. Next day some TV channels like CNN-IBN made it a news too.
The advertisements were causing 'irritations' to all common people of this country who had no money to sit in stadium.
It was not possible for all people to come to Delhi to view these programmes too. Obviously millions of people were sitting in front of television-sets throughout the globe but Doordarshan was causing 'interruptions' after getting (grabbing) telecasting rights of CWG 2010 from other TV channels.
The advertisements were causing 'permanent interruptions' as the 5-minutes lost were 'irreversible'.
Advertisements may be shown on telecast of films as it gets re-started from the same scene.
Advertisements can be shown on changeover of balls during cricket matches too but how these can be flashed during throw and hit of a ball by encroaching the rights of viewers.
How can the Doordarshan 'misuse' its telecasting rights by encroaching the rights of people to view non-stop relay of games.
Here the Doordarshan has encroached the rights of people by 'grabbing' rights for telecast of the events of CWG 2010.
It is a "breach of contract" too and why Doordarshan should not be blacklisted for all future telecasts???
The way of telecast by Doordarshan can be challenged in courts by PIL on this basis too.
You all have shown your potentials in national interest again...and ...again
CONGRATULATIONS...Young guys....